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Data Science and Analytics Portfolio

Hello and welcome to my portfolio page!

My name is Jonny Herrick. I have been helping businesses to increase profit, earn market share and win customers since 2004. I have done this through education, data strategy, analytics, insights and making visualizations to tell stories and make the complex more digestible.

Below are projects I've been working on.

Offer Engagement: Defining the Optimal Offer Type

Exploritory Data Analysis: Retail Data

RFM Segmentation: Recency, Frequency, Monetary Scoring

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