This repository contains the code for LDM: a Launch Decision-Making framework that predicts launch decisions for online controlled experiments (a.k.a. A/B testing) using Multi-Criteria Decision-Making.
The pre-print PDF of the paper is included in the repository. Here is the link to the PDF: https://github.com/jie-jw-wu/ldm-framework/blob/main/1-s2.0-S0950584922002245-main.pdf (SSRN link: https://papers.ssrn.com/sol3/papers.cfm?abstract_id=4072566)
The formal publication is included in the reference below.
Wu, Jie JW, Thomas A. Mazzuchi, and Shahram Sarkani. "Comparison of multi-criteria decision-making methods for online controlled experiments in a launch decision-making framework." Information and Software Technology 155 (2023): 107115.
@article{wu2023comparison,
title={Comparison of multi-criteria decision-making methods for online controlled experiments in a launch decision-making framework},
author={Wu, Jie JW and Mazzuchi, Thomas A and Sarkani, Shahram},
journal={Information and Software Technology},
volume={155},
pages={107115},
year={2023},
publisher={Elsevier}
}