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<atom:link href="https://www.bryanwhiting.com/all.xml" rel="self" type="application/rss+xml"/>
<description></description>
<generator>quarto-1.4.554</generator>
<lastBuildDate>Thu, 02 May 2024 13:46:31 GMT</lastBuildDate>
<lastBuildDate>Thu, 09 May 2024 11:38:08 GMT</lastBuildDate>
<item>
<title>$100M Offers</title>
<dc:creator>Alex Hormozi</dc:creator>
<link>https://www.bryanwhiting.com/book-review/100m-offers.html</link>
<description><![CDATA[
<p>2024-05-14</p>
<ul>
<li>scarcity:
<ul>
<li>Can only take 10 customers. Only can service X clients going forward.</li>
<li>We only service 25 accounts period.</li>
<li>Growth rate: only accept 5 per week. How many openings do you have open?</li>
<li>Cohort cap: only accept X clients per class per cohort.</li>
<li>Have less spots available than you think you can sell: people in the cohort know if you’re lying.</li>
</ul></li>
<li>Honesty:
<ul>
<li>Let them know your limits and psychology will do the rest.</li>
</ul></li>
</ul>
<p>2024-05-13</p>
<ol type="1">
<li>List the dream outcome for the customer</li>
<li>List all obstacles they’ll have along the way</li>
<li>List all obstacles as solution</li>
<li>Figured out all ways to list solutions</li>
</ol>
<p>2024-05-11</p>
<ul>
<li>commit to the niche once you select. You will fail more often by switching</li>
<li>starving market &gt; persuasion skills.</li>
</ul>
<ol type="1">
<li>What will I make → dream outcome</li>
<li>How will I know it’s going to happen? → perceived likelihood of achievement</li>
<li>How long will it take → time delay</li>
<li>What will it cost me → perceived effort and sacrifice</li>
</ol>
<p>Logical solution: Psychological solution:</p>
<p>Logical solution: make it cheaper Psychological solution: increase the price and make fewer of them.</p>
<p>Status &gt; money.</p>
<p>Get them a victory as soon as possible Guarantees.</p>
<p>Pricing: - charge a price that creates significant value.</p>
<p>2024-05-09</p>
<ul>
<li>unlike <a href="../book-review/thinking-in-bets.html">Thinking in Bets</a>, business is not poker. You can swing the odds in your favor. You can become the house.</li>
</ul>
<div class="quarto-figure quarto-figure-center page-columns page-full">
<figure class="figure page-columns page-full">
<p><img src="https://www.bryanwhiting.com/img/book-100m-offers.jpeg" class="preview-image img-fluid figure-img"></p>
<figcaption class="margin-caption">$100M offer</figcaption>
</figure>
</div>
<p>_________________________ <br> <br> <i><a href="https://www.bryanwhiting.com/about">Bryan</a> lives somewhere at the intersection of faith, fatherhood, and futurism and writes about <a href="https://www.bryanwhiting.com/tech">tech</a>, <a href="https://www.bryanwhiting.com/books">books</a>, <a href="https://www.bryanwhiting.com/christianity">Christianity</a>, <a href="https://www.bryanwhiting.com/gratitude">gratitude</a>, and <a href="https://www.bryanwhiting.com/">whatever’s on his mind</a>. If you liked reading, perhaps you’ll also like subscribing: <br><br> </i><iframe src="https://embeds.beehiiv.com/106e21ff-1989-43d2-9bd7-d4a4c4404ab6?slim=true" data-test-id="beehiiv-embed" height="52" frameborder="0" scrolling="no" style="margin: 0; border-radius: 0px !important; background-color: transparent;"></iframe></p> ]]></description>
<category>book-review</category>
<category>sales</category>
<guid>https://www.bryanwhiting.com/book-review/100m-offers.html</guid>
<pubDate>Thu, 09 May 2024 11:38:08 GMT</pubDate>
</item>
<item>
<title>New business Checklist</title>
<dc:creator>Bryan Whiting</dc:creator>
<link>https://www.bryanwhiting.com/posts/new-business-checklist.html</link>
<description><![CDATA[
<p>Getting paid is easy. Getting paid the right way is harder.</p>
<p>You don’t need to have an LLC.</p>
<ol type="1">
<li>Get an address. You can use your own, but safer to pay $10/mo for a postal box. I use Ipostal.com</li>
<li>File an LLC. Use Incfile. Get it done right if you’re doing this business with a partner.</li>
<li>Using the EIN, go register a small business bank account. I chose Chase only because they do</li>
<li>Create a website.</li>
<li>Accounting software (Freshbooks)</li>
<li>On Freshbooks you can connect to strip. You need a website first.</li>
<li>Get an email provider. (Outlook or Google) You don’t need a website to do email, but you do need a domain. You can have anyone host your website, anyone register your name, and anyone do your email. But the company that registers your url will be the place where you manage your DNS records to set up your email.</li>
<li>Track your expenses separately. They’re all a tax write off.
<ol type="1">
<li>Get a separate credit card, perhaps a small business credit card, for just this purpose.</li>
</ol></li>
<li></li>
</ol>
<p>_________________________ <br> <br> <i><a href="https://www.bryanwhiting.com/about">Bryan</a> lives somewhere at the intersection of faith, fatherhood, and futurism and writes about <a href="https://www.bryanwhiting.com/tech">tech</a>, <a href="https://www.bryanwhiting.com/books">books</a>, <a href="https://www.bryanwhiting.com/christianity">Christianity</a>, <a href="https://www.bryanwhiting.com/gratitude">gratitude</a>, and <a href="https://www.bryanwhiting.com/">whatever’s on his mind</a>. If you liked reading, perhaps you’ll also like subscribing: <br><br> </i><iframe src="https://embeds.beehiiv.com/106e21ff-1989-43d2-9bd7-d4a4c4404ab6?slim=true" data-test-id="beehiiv-embed" height="52" frameborder="0" scrolling="no" style="margin: 0; border-radius: 0px !important; background-color: transparent;"></iframe></p> ]]></description>
<category>posts</category>
<guid>https://www.bryanwhiting.com/posts/new-business-checklist.html</guid>
<pubDate>Wed, 08 May 2024 21:36:55 GMT</pubDate>
</item>
<item>
<title>Failure and Countermeasures - Robert Rogers</title>
<dc:creator>Bryan Whiting</dc:creator>
Expand Down Expand Up @@ -112,6 +213,52 @@
<p>Thoughts:</p>
<ul>
<li>I felt like most of the book was hard to follow. All the flowery detail had themes in it I wanted to take something from but decided it wasn’t worth rewinding for. So I stuck high level to the dialogue.</li>
<li>The most powerful moment was the father saying “you’re not the one who has to worry about everything” and the boy replies, “yes I am”. He’s the one that has to worry because he’s going to survive while his dad dies.</li>
<li>His dad said he’d join his son in death, but didn’t tell his son to join him.</li>
<li>The father was a good scavenger, but there was a group following them the whole time and he never noticed.</li>
<li>survival is about movement. I think in many ways we’re all choosing to move somewhere. Gotta keep moving, or else you die. Even in a world filled with death, movement is life.</li>
<li></li>
</ul>
<p>2024-05-07</p>
<ul>
<li>you’re not the one who has to worry about everything. → yes, I am. I am the one. → they hold the fire.</li>
<li>Theme: the conscience of a child. He saved his dad from becoming like the rest: savages.
<ul>
<li>A scared child offers to help.</li>
<li>A scared adult fights to survive.</li>
</ul></li>
<li>Child avoids going places that makes him scared.</li>
</ul>
<p>2024-05-06</p>
<ul>
<li>there’s no certainty about anything expect death: “there’s no fathers and no book. They’re all dead” yet he doesn’t</li>
<li>Death is the only thing down the road for anybody</li>
<li>We carry the light.</li>
<li></li>
</ul>
<p>2024-05-05</p>
<ul>
<li>as I reflect on the halfway point: there’s probably more about this book than initially seems.</li>
<li>The world he walks in is devoid of any law. Just tribes and loners walking the planes. That’s perhaps how people would operate if there’s no society.</li>
<li>Interestingly, human nature is such that it seeks tribes within societies. Teams to root for. Alliances at work. Political factions. In essence, we’re the same scavengers but dressed up somewhat because of these laws. But within the laws, we still do those base human things.</li>
</ul>
<p>2024-05-04</p>
<ul>
<li>theme: kid saying let’s go vs dad saying let’s go.</li>
<li>#Theme: is killing yourself or a loved one better than suffering the horrors of being alive? <a href="../book-review/of-mice-and-men.html">Of Mice and Men</a> and Lenny’s fate.
<ul>
<li>Dad debating if he can kill his son</li>
</ul></li>
<li>Can’t help people you want to help if you don’t have the resources.</li>
</ul>
<p>Questions: - Where are they going? Why south? - Who are the factions? How do they know the factions?</p>
<p>2024-05-03</p>
<ul>
<li>what’s the difference between what never was and what never will be?</li>
</ul>
<p>2024-05-02</p>
<ul>
<li>you forget what you want to remember and remember what you want to forget</li>
Expand Down Expand Up @@ -257,6 +404,20 @@
<p>Follow-ups - Kluge by Gary marcus - stumbling upon happiness -</p>
<p>2024-05-09</p>
<ul>
<li>Rat brains → if you introduce intermittent reward, rats can push the button 1,000 times.
<ul>
<li>Slot machines: help win every 5-10. Then progressively slow it down over time until the person is empty. It’s manipulation</li>
</ul></li>
<li>Habit: cue, routine, reward. <a href="../book-review/the-power-of-habit.html">The Power of Habit</a>. Keep the cue and reward equivalent, change the routine. Practice in your mind</li>
<li>Every victory is a mix of work and luck. Seek truth.
<ul>
<li>Self-serving bias: they messed up, I did great. I would have won every tournament if it weren’t for luck</li>
</ul></li>
<li>we’re more likely to reshape our perspective of the situation to have it conform to our own beliefs rather than accept the truth. #LossAversion <a href="../book-review/thinking-fast-and-slow.html">Thinking, Fast and Slow</a></li>
<li>Wanna bet on it? → forces you to think. If I say “I’m 60% confident citizen Kane won best picture”, it forces you to think why 60%. What’s 6/10? Perhaps - 6 times out of ten my gut gets such a thing right.</li>
</ul>
<p>2024-04-29</p>
<ul>
<li>reactive vs deliberative brain.</li>
Expand Down Expand Up @@ -440,6 +601,8 @@
<p>2024-05-12</p>
<p>Chapter 15. - Martin and Willie handcart maps: https://www.churchofjesuschrist.org/bc/content/shared/content/images/gospel-library/manual/10590/map-willie-martin-handcart_1179884.pdf</p>
<div class="quarto-figure quarto-figure-center page-columns page-full">
<figure class="figure page-columns page-full">
<p><img src="https://www.bryanwhiting.com/img/book-saints-volume-2-no-unhallowed-hand.jpeg" class="preview-image img-fluid figure-img"></p>
Expand Down Expand Up @@ -593,61 +756,5 @@
<guid>https://www.bryanwhiting.com/book-review/machine-learning-q-and-ai.html</guid>
<pubDate>Tue, 16 Apr 2024 20:26:32 GMT</pubDate>
</item>
<item>
<title>I’m Grateful for The SEC Filings</title>
<link>https://www.bryanwhiting.com/gratitude/the-sec-filings.html</link>
<description><![CDATA[
<p>Today I took a look at good old Edgar. I looked up some investor relations material for a company I was curious about.</p>
<p>Imagine if you could sit and study the strategies and content written in all these 10K’s. Some do that professionally.</p>
<p>Surely, with dozens of lawyers and hundreds of accountants and analysts scouring these statements, they have some of the most interesting insights. Sure, they’re vague. But for a generalist trying to understand how the world works, they’re gold.</p>
<p>What a great thing to have this content freely at our fingertips.</p>
<p>_________________________ <br> <br> <i><a href="https://www.bryanwhiting.com/about">Bryan</a> lives somewhere at the intersection of faith, fatherhood, and futurism and writes about <a href="https://www.bryanwhiting.com/tech">tech</a>, <a href="https://www.bryanwhiting.com/books">books</a>, <a href="https://www.bryanwhiting.com/christianity">Christianity</a>, <a href="https://www.bryanwhiting.com/gratitude">gratitude</a>, and <a href="https://www.bryanwhiting.com/">whatever’s on his mind</a>. If you liked reading, perhaps you’ll also like subscribing: <br><br> </i><iframe src="https://embeds.beehiiv.com/106e21ff-1989-43d2-9bd7-d4a4c4404ab6?slim=true" data-test-id="beehiiv-embed" height="52" frameborder="0" scrolling="no" style="margin: 0; border-radius: 0px !important; background-color: transparent;"></iframe></p> ]]></description>
<category>gratitude</category>
<guid>https://www.bryanwhiting.com/gratitude/the-sec-filings.html</guid>
<pubDate>Sat, 13 Apr 2024 22:51:42 GMT</pubDate>
</item>
<item>
<title>I’m Grateful for In Awe of AI</title>
<link>https://www.bryanwhiting.com/gratitude/in-awe-of-ai.html</link>
<description><![CDATA[
<p>Today I’m grateful to be in awe of AI.</p>
<p>I went to makersuite.google.com and fed Gemini 1.5 a 115 page pdf investor report and it retuned a summary with core elements with page references.</p>
<blockquote class="twitter-tweet blockquote">
<p lang="en" dir="ltr">
✨ Today, we're making Gemini 1.5 Pro available via the Gemini API in a public preview, along with native audio (speech) understanding. And we're also addressing many developer asks.<a href="https://twitter.com/hashtag/BuildWithGemini?src=hash&amp;ref_src=twsrc%5Etfw">#BuildWithGemini</a> → <a href="https://t.co/l3OHZAElwX">https://t.co/l3OHZAElwX</a> <br><br>See what's being launched 🧵⬇️ <a href="https://t.co/MMvF8KvITL">pic.twitter.com/MMvF8KvITL</a>
</p>
— Google for Developers (<span class="citation" data-cites="googledevs">@googledevs</span>) <a href="https://twitter.com/googledevs/status/1777732045319573812?ref_src=twsrc%5Etfw">April 9, 2024</a>
</blockquote>
<script async="" src="https://platform.twitter.com/widgets.js" charset="utf-8"></script>
<p>It’s pretty incredible. I’m just in awe and slightly terrified but incredibly excited nonetheless to see what AI can do. <a href="../book-review/the-coming-wave.html">The Coming Wave</a> is worth the read. And a systemic shift in how everyone does work is coming, per <a href="../book-review/power-and-prediction.html">Power and Prediction</a>.</p>
<div class="quarto-figure quarto-figure-center page-columns page-full">
<figure class="figure page-columns page-full">
<p><img src="https://www.bryanwhiting.com/img/screenshot-google-ai-studio.jpeg" class="preview-image img-fluid figure-img"></p>
<figcaption class="margin-caption">Get ready</figcaption>
</figure>
</div>
<p>_________________________ <br> <br> <i><a href="https://www.bryanwhiting.com/about">Bryan</a> lives somewhere at the intersection of faith, fatherhood, and futurism and writes about <a href="https://www.bryanwhiting.com/tech">tech</a>, <a href="https://www.bryanwhiting.com/books">books</a>, <a href="https://www.bryanwhiting.com/christianity">Christianity</a>, <a href="https://www.bryanwhiting.com/gratitude">gratitude</a>, and <a href="https://www.bryanwhiting.com/">whatever’s on his mind</a>. If you liked reading, perhaps you’ll also like subscribing: <br><br> </i><iframe src="https://embeds.beehiiv.com/106e21ff-1989-43d2-9bd7-d4a4c4404ab6?slim=true" data-test-id="beehiiv-embed" height="52" frameborder="0" scrolling="no" style="margin: 0; border-radius: 0px !important; background-color: transparent;"></iframe></p> ]]></description>
<category>gratitude</category>
<category>ai</category>
<category>ai tools</category>
<guid>https://www.bryanwhiting.com/gratitude/in-awe-of-ai.html</guid>
<pubDate>Fri, 12 Apr 2024 23:59:00 GMT</pubDate>
</item>
</channel>
</rss>
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