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1.The projects aims to classify customers into segments based on their income and spending patterns helping companies to target right customers and personalize strategies for each segment.2.The next aim is to predict churn of customers and factors affecting churn to help plan ways to decrease churn retention by adopting right measures.

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NimmyThomas/Customer-Segmentation-and-Churn-Analytics

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1.The projects aims to classify customers into segments based on their income and spending patterns helping companies to target right customers and personalize strategies for each segment.2.The next aim is to predict churn of customers and factors affecting churn to help plan ways to decrease churn retention by adopting right measures.

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