diff --git a/README.md b/README.md
index a985255..128d202 100644
--- a/README.md
+++ b/README.md
@@ -28,7 +28,7 @@ Below are the current features of this theme. Features labeled *optional* or *fr
 
 ### 3rd Party
 
-* Google Analytics v4 or Universal Analytics (optional)
+* Google Analytics v4
 * Google Tag Manager as an alternative to GA (optional)
 * Disqus comments (optional)
 * Disable comments on a per-page basis (optional) (frontmatter)
diff --git a/exampleSite/config/_default/params.toml b/exampleSite/config/_default/params.toml
index 377ff95..de0d676 100644
--- a/exampleSite/config/_default/params.toml
+++ b/exampleSite/config/_default/params.toml
@@ -1,5 +1,4 @@
 ### SEO, Analytics & 3rd-party
-googleAnalyticsv4 = false # false for Universal Analytics, true for GA v4
 netlify_forms = true # add data-netlify attribute to contact and newsletter forms, false to disable Netlify forms
 # gtm_id = '' # GTM tracking (leave blank to use GA)
 disallow_search_engines = false # Disallow search engine crawling in robots.txt
diff --git a/layouts/partials/footer/scripts.html b/layouts/partials/footer/scripts.html
index 81519aa..6dfa986 100644
--- a/layouts/partials/footer/scripts.html
+++ b/layouts/partials/footer/scripts.html
@@ -28,11 +28,7 @@
 {{ end }}
 <script src="{{ $final.Permalink }}"></script>
 
-<!-- Add Universal Analytics or Google Analytics v4 based on config if not using GTM -->
+<!-- Add Google Analytics v4 tag if not using GTM -->
 {{ if and (not .Site.IsServer) (not .Site.Params.gtm_id) }}
-  {{ if eq .Site.Params.googleAnalyticsv4 true }}
-    {{ template "_internal/google_analytics.html" . }}
-  {{ else }}
-    {{ template "_internal/google_analytics_async.html" . }}
-  {{ end }}
+  {{ template "_internal/google_analytics.html" . }}
 {{ end }}
\ No newline at end of file