diff --git a/content/departments/technical-success/ce/index.md b/content/departments/technical-success/ce/index.md
index ca884806b191..2185210f357a 100644
--- a/content/departments/technical-success/ce/index.md
+++ b/content/departments/technical-success/ce/index.md
@@ -16,6 +16,13 @@ The three primary team KPIs for CE are:
 - Technical Closure of Trials
 - Trial Cycle Time
 
+## Team Expectations
+
+- Technically qualify the opportunity and tech requirements
+- Scope out and plan the trial while trying to influence in our favor
+- Lead the actual trial execution with the customer / prospect
+- Report out on the results tied to value not just usage
+
 ### New ACV
 
 As the pre-sales technical experts, CEs play an integral role in closing new business that leads to new incremental revenue for Sourcegraph, whether a new customer or an expansion within an existing customer. This dimension looks at the number of new customers acquired, net number of opportunities successfully closed (both net new customers and expansions), and number of products sold whether on a net new prospect or within a new team at an existing customer.