diff --git a/roles/content/tasks/activation_keys.yaml b/roles/content/tasks/activation_keys.yaml
index 3dc37d5..35a8cec 100644
--- a/roles/content/tasks/activation_keys.yaml
+++ b/roles/content/tasks/activation_keys.yaml
@@ -35,7 +35,7 @@
             override: disabled
           - label: RaBe_rabeel9_rabeel9_rabezabbix
             override: enabled
-          - label: RaBe_zabbix60_zabbix60
+          - label: RaBe_zabbix70_zabbix70
             override: enabled
           - label: RaBe_foremanclient39el9_foreman39el9_client
             override: enabled
diff --git a/roles/content/tasks/content_views.yaml b/roles/content/tasks/content_views.yaml
index b081fab..a965ff3 100644
--- a/roles/content/tasks/content_views.yaml
+++ b/roles/content/tasks/content_views.yaml
@@ -111,8 +111,10 @@
             product: Foreman Client 3.10 EL9
           - name: Extra Packages for Enterprise Linux 9 x86_64
             product: Extra Packages for Enterprise Linux 9
-          - name: Zabbix 6.4 Official Repository - EL9 - x86_64
-            product: Zabbix 6.4 EL9
+          - name: Zabbix 7.0 Official Repository - EL9 - x86_64
+            product: Zabbix 7.0 EL9
+          # TODO: move unsupported repo to 7.0 product and update here once done
+          # this is most likely a multi-step change
           - name: Zabbix Official Repository (non-supported) - EL9 - x86_64
             product: Zabbix 6.4 EL9
           - name: Trivy for EL9 (x84_64)
diff --git a/roles/content/tasks/products.yaml b/roles/content/tasks/products.yaml
index 3634042..d1c9c0b 100644
--- a/roles/content/tasks/products.yaml
+++ b/roles/content/tasks/products.yaml
@@ -401,6 +401,15 @@
             url: https://repo.zabbix.com/zabbix/6.4/rhel/9/x86_64/
             download_policy: on_demand
             auto_enabled: false
+      - name: Zabbix 7.0 EL9
+        label: zabbix70
+        repositories:
+          - name: Zabbix 7.0 Official Repository - EL9 - x86_64
+            content_type: yum
+            label: zabbix70
+            url: https://repo.zabbix.com/zabbix/7.0/rhel/9/x86_64/
+            download_policy: on_demand
+            auto_enabled: false
           - name: Zabbix Official Repository (non-supported) - EL9 - x86_64
             content_type: yum
             label: zabbix_nonsupported
diff --git a/roles/content/tasks/sync_plans.yaml b/roles/content/tasks/sync_plans.yaml
index e9ca95e..b48f0eb 100644
--- a/roles/content/tasks/sync_plans.yaml
+++ b/roles/content/tasks/sync_plans.yaml
@@ -26,6 +26,7 @@
           - Zabbix 3.0 (LTS) EL7
           - Zabbix 6.4 EL7
           - Zabbix 6.4 EL9
+          - Zabbix 7.0 EL9
           - RaBe Linux EL7
           - RaBe Linux EL8
           - RaBe Linux EL9