diff --git a/pyproject.toml b/pyproject.toml
index 5b3fadf0a..8576834ca 100644
--- a/pyproject.toml
+++ b/pyproject.toml
@@ -84,15 +84,6 @@ exclude = [
     "docs",
 ]
 
-[tool.hatch.build.targets.wheel]
-packages = [
-    "pymc_marketing",
-    "pymc_marketing.mmm",
-    "pymc_marketing.mmm.components",
-    "pymc_marketing.clv",
-    "pymc_marketing.clv.models",
-]
-
 [tool.hatch.version]
 path = "pymc_marketing/version.py"