Revamp Funnels page (#1826)

* add files and meta

* overview

* quickstart

* advanced

* faq

* add cards and buttons

* add more buttons

* headers

* update structure

* redirects

* smaller header for FAQ

* fix redirect

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Co-authored-by: Myron Fung <[email protected]>

Author: myronkaifung

Diff for: pages/changelogs/2024-02-13-new-funnels-retention.mdx

@@ -7,7 +7,7 @@ updatedAt: "2024-02-13T14:59:02.165Z"
 date: "2024-02-13"
 ---
 
-Mixpanel’s funnels and retention reports are where you can see user behavior through a series of events. With our next set of changes, we’re making funnels and retention reports more powerful, while making them easier to use and keeping our controls in a place consistent with insights.
+Mixpanel's funnels and retention reports are where you can see user behavior through a series of events. With our next set of changes, we are making funnels and retention reports more powerful, while making them easier to use and keeping our controls in a place consistent with insights.
 
 You can try the new funnels and retention experience in our demo projects, [here](https://mixpanel.com/project/3018488/view/3536632/app/funnels).
 
@@ -21,13 +21,13 @@ You can try the new funnels and retention experience in our demo projects, [here
     </iframe>
 </div>
 
-Here’s a quick summary of changes:
+Here is a quick summary of changes:
 
 - Funnels is getting revamped so that your funnel definition as well as the way you measure your funnel will be displayed in the query builder at all times.
-- You can explicitly define which steps of the funnel you’re interested in.
+- You can explicitly define which steps of the funnel you are interested in.
 - More chart types are available across all different funnel metric measurements.
-- Time to Convert is available as a [measurement](https://docs.mixpanel.com/docs/reports/funnels#step-2-choose-your-measurement), if you’re looking to see a trend or summary of your conversion times.
-- Time to Convert is available as a breakdown, if you’re interested in seeing something like a distribution of conversions, by their conversion time.
+- [Time to Convert is available as a measurement](/docs/reports/funnels/funnels-advanced#time-to-convert-measurement), if you are looking to see a trend or summary of your conversion times.
+- Time to Convert is available as a breakdown, if you are interested in seeing something like a distribution of conversions, by their conversion time.
 - Frequency per User is available as a breakdown.
 
 ## Retention Report Changes
@@ -40,10 +40,10 @@ Here’s a quick summary of changes:
     </iframe>
 </div>
 
-Here’s a quick summary of changes:
+Here is a quick summary of changes:
 
 - Retention is getting updated so that your retention behavior definition as well as the way you measure your retention behavior will be displayed in the query builder at all times.
-- You can explicitly define which retention group you’re interested in.
+- You can explicitly define which retention group you are interested in.
 
 ## New Analysis Capabilities
 
@@ -81,9 +81,9 @@ For e-commerce companies, the most important thing is their sales funnel. Seeing
     </iframe>
 </div>
 
-See how your funnels are performing beyond just average time to convert over time, and median time to convert as a bar chart. We’ve added the ability to see median, average, P25, P75, P90, P99, min and max time to convert, using any visualization you’d like.
+See how your funnels are performing beyond just average time to convert over time, and median time to convert as a bar chart. We have added the ability to see median, average, P25, P75, P90, P99, min and max time to convert, using any visualization you’d like.
 
-You also have more power in [Time to Convert breakdowns](/docs/reports/funnels#time-to-convert). You can choose the step range you’d like the breakdown to apply to, while using a different step range for your measurement. This can allow you to see if converting quick on step 1 → 2 leads to higher conversion overall, and draw more insights from time to convert.
+You also have more power in [Time to Convert breakdowns](/docs/reports/funnels/funnels-advanced#time-to-convert-breakdown). You can choose the step range you would like the breakdown to apply to, while using a different step range for your measurement. This can allow you to see if converting quick on step 1 → 2 leads to higher conversion overall, and draw more insights from time to convert.
 
 ### Alerts of Funnel Metrics
 
@@ -107,11 +107,11 @@ Alerts are much more powerful in funnels now. Instead of only being able to aler
     </iframe>
 </div>
 
-You’re no longer limited to only seeing the number of times a certain step was performed in a funnel. You can now choose any event, and see how that influences your funnel. This is especially useful if you have a set funnel definition, and you’re interested in how non-core actions might affect your conversion rate. You no longer have to add and remove steps in between your funnel to see how different events affect your funnel.
+You are no longer limited to only seeing the number of times a certain step was performed in a funnel. You can now choose any event, and see how that influences your funnel. This is especially useful if you have a set funnel definition, and you’re interested in how non-core actions might affect your conversion rate. You no longer have to add and remove steps in between your funnel to see how different events affect your funnel.
 
 You can also see how the properties of events done between funnel steps affects funnel conversion. For example, you can see how many different categories of items were viewed in a purchase funnel, which may be more telling than a raw count of items viewed.
 
-[See more](/docs/reports/funnels#frequency).
+[See more about Frequency Per User in Funnels](/docs/reports/funnels/funnels-advanced#frequency-per-user).
 
 ### Behavioral Properties in Retention
 

Diff for: pages/docs/features/sessions.md

@@ -99,7 +99,7 @@ Sessions are reset every 24 hours at midnight (according to your project timezon
 
 #### Estimating Ideal Session Length
 
-Use your [Time to Convert Chart in Funnels](/docs/reports/funnels#time-to-convert) to help determine an appropriate session timeout period that aligns with your users’ behavior.
+Use your [Time to Convert Chart in Funnels](/docs/reports/funnels/funnels-advanced#time-to-convert) to help determine an appropriate session timeout period that aligns with your users’ behavior.
 
 ![image](https://github.com/mixpanel/docs/assets/2077899/44f40194-1aff-493b-828e-f9a1c750ac03)
 
@@ -261,7 +261,7 @@ You can add additional properties to be associated with the session by going und
 ## Session Controls in Reports
 ### Funnels
 
-In [Funnels](/docs/reports/funnels), once you have set up sessions, a “Session Start” and “Session End” events will be generated in the report based on the funnel criteria.
+In [Funnels](/docs/reports/funnels/funnels-overview), once you have set up sessions, a “Session Start” and “Session End” events will be generated in the report based on the funnel criteria.
 
 ![image](https://github.com/mixpanel/docs/assets/2077899/e6c12438-00da-4ebe-8302-a52f5a9da511)
 

Diff for: pages/docs/reports.mdx

@@ -4,7 +4,7 @@ import { Callout } from 'nextra/components'
 
 A report is the basic unit of performing an analysis in Mixpanel.
 
-Mixpanel has several types of reports: [Insights](/docs/reports/insights), [Funnels](/docs/reports/funnels), [Flows](/docs/reports/flows), [Retention](/docs/reports/retention) and other advanced reports, each with their specialized use.
+Mixpanel has several types of reports: [Insights](/docs/reports/insights), [Funnels](/docs/reports/funnels/funnels-overview), [Flows](/docs/reports/flows), [Retention](/docs/reports/retention) and other advanced reports, each with their specialized use.
 
 This article focuses on the common concepts across each report.