diff --git a/src/styles/_footer.scss b/src/styles/_footer.scss
index 3f8e5b04..ea399323 100644
--- a/src/styles/_footer.scss
+++ b/src/styles/_footer.scss
@@ -219,7 +219,8 @@
   grid-column-gap: var(--mm-spacing);
 }
 
-.footer__status {
+.footer__status,
+.footer__ccpa {
   position: relative;
 }
 
@@ -238,6 +239,18 @@
   display: block !important;
 }
 
+
+.footer__ccpa-icon {
+  left: -10px;
+  position: absolute;
+  top: 57%;
+  transform: translate(-100%, -50%);
+
+  svg {
+    height: 14px;
+  }
+}
+
 .footer__termsLink {
   color: var(--mm-color-background);
   text-decoration: none;
diff --git a/src/templates/footer.hbs b/src/templates/footer.hbs
index 7ab9b848..b253a091 100644
--- a/src/templates/footer.hbs
+++ b/src/templates/footer.hbs
@@ -38,7 +38,12 @@
           <span class="footer__link">System Status</span>
         </a>
         <a class="footer__link" href="https://www.maxmind.com/en/geoip-data-correction-request">GeoIP Data Correction Request</a>
-        <a class="footer__link" href="https://www.maxmind.com/en/opt-out">Do Not Sell My Personal Information</a>
+        <a class="footer__link footer__ccpa" href="https://www.maxmind.com/en/opt-out">
+          <span class="footer__ccpa-icon">
+            <include src="svg/icon-ccpa-opt-out.svg"></include>
+          </span>
+          <span class="footer__link">Your Privacy Choices</span>
+        </a>
         <a class="footer__link" href="https://www.maxmind.com/en/privacy-policy#california-notice-of-collection">Notice of Collection</a>
       </div>
       <div class="footer__group footer__group__developers">
diff --git a/src/templates/partials/svg/icon-ccpa-opt-out.svg b/src/templates/partials/svg/icon-ccpa-opt-out.svg
new file mode 100644
index 00000000..69336d46
--- /dev/null
+++ b/src/templates/partials/svg/icon-ccpa-opt-out.svg
@@ -0,0 +1,33 @@
+<?xml version="1.0" encoding="utf-8"?>
+<!-- Generator: Adobe Illustrator 24.3.0, SVG Export Plug-In . SVG Version: 6.00 Build 0)  -->
+<svg version="1.1" id="Layer_1" xmlns="http://www.w3.org/2000/svg" xmlns:xlink="http://www.w3.org/1999/xlink" x="0px" y="0px"
+	 viewBox="0 0 30 14" style="enable-background:new 0 0 30 14;" xml:space="preserve">
+<style type="text/css">
+	.st0{fill-rule:evenodd;clip-rule:evenodd;fill:none;}
+	.st1{fill-rule:evenodd;clip-rule:evenodd;fill:#FFF;}
+	.st2{fill:#2e3a47;}
+	.st3{fill:#FFF;}
+</style>
+<g>
+	<g id="final---dec.11-2020_1_">
+		<g id="_x30_208-our-toggle_2_" transform="translate(-1275.000000, -200.000000)">
+			<g id="Final-Copy-2_2_" transform="translate(1275.000000, 200.000000)">
+				<path class="st0" d="M7.4,12.8h6.8l3.1-11.6H7.4C4.2,1.2,1.6,3.8,1.6,7S4.2,12.8,7.4,12.8z"/>
+			</g>
+		</g>
+	</g>
+	<g id="final---dec.11-2020">
+		<g id="_x30_208-our-toggle" transform="translate(-1275.000000, -200.000000)">
+			<g id="Final-Copy-2" transform="translate(1275.000000, 200.000000)">
+				<path class="st1" d="M22.6,0H7.4c-3.9,0-7,3.1-7,7s3.1,7,7,7h15.2c3.9,0,7-3.1,7-7S26.4,0,22.6,0z M1.6,7c0-3.2,2.6-5.8,5.8-5.8
+					h9.9l-3.1,11.6H7.4C4.2,12.8,1.6,10.2,1.6,7z"/>
+				<path id="x" class="st2" d="M24.6,4c0.2,0.2,0.2,0.6,0,0.8l0,0L22.5,7l2.2,2.2c0.2,0.2,0.2,0.6,0,0.8c-0.2,0.2-0.6,0.2-0.8,0
+					l0,0l-2.2-2.2L19.5,10c-0.2,0.2-0.6,0.2-0.8,0c-0.2-0.2-0.2-0.6,0-0.8l0,0L20.8,7l-2.2-2.2c-0.2-0.2-0.2-0.6,0-0.8
+					c0.2-0.2,0.6-0.2,0.8,0l0,0l2.2,2.2L23.8,4C24,3.8,24.4,3.8,24.6,4z"/>
+				<path id="y" class="st3" d="M12.7,4.1c0.2,0.2,0.3,0.6,0.1,0.8l0,0L8.6,9.8C8.5,9.9,8.4,10,8.3,10c-0.2,0.1-0.5,0.1-0.7-0.1l0,0
+					L5.4,7.7c-0.2-0.2-0.2-0.6,0-0.8c0.2-0.2,0.6-0.2,0.8,0l0,0L8,8.6l3.8-4.5C12,3.9,12.4,3.9,12.7,4.1z"/>
+			</g>
+		</g>
+	</g>
+</g>
+</svg>