diff --git a/src/tidy_tools/model/convert.py b/src/tidy_tools/model/convert.py
index 2bcc003..108f70d 100644
--- a/src/tidy_tools/model/convert.py
+++ b/src/tidy_tools/model/convert.py
@@ -1,6 +1,7 @@
 import typing
 
 import attrs
+from loguru import logger
 from pyspark.sql import Column
 from pyspark.sql import functions as F
 from pyspark.sql import types as T
@@ -51,12 +52,24 @@ def convert_field(cls_field: attrs.Attribute, cls_field_exists: bool) -> Column:
 
     cls_field_type = get_pyspark_type(cls_field)
     match cls_field_type:
-        case T.DateType():  # TODO: make use of field.metadata.date_format
-            column = column.cast(cls_field_type)
-        case T.TimestampType():  # TODO: make use of field.metadata.date_format
-            column = column.cast(cls_field_type)
-        case _:
-            column = column.cast(cls_field_type)
+        case T.DateType():
+            date_format = cls_field.metadata.get("format")
+            if date_format:
+                column = F.to_date(column, format=date_format)
+            else:
+                logger.warning(
+                    f"No `format` provided for {cls_field.name}. Please add `field(..., metadata={{'format': ...}}) and rerun."
+                )
+                column = column.cast(cls_field_type)
+        case T.TimestampType():
+            timestamp_format = cls_field.metadata.get("format")
+            if timestamp_format:
+                column = F.to_timestamp(column, format=timestamp_format)
+            else:
+                logger.warning(
+                    f"No `format` provided for {cls_field.name}. Please add `field(..., metadata={{'format': ...}}) and rerun."
+                )
+                column = column.cast(cls_field_type)
 
     if cls_field.converter:
         column = cls_field.converter(column)