content as markdown

[afknapping]

for non-tech focused collaboration

[robertkowalski]

look what @robin-drexler built: https://github.com/jsunconf/contriboot/pull/54

[robin-drexler]

I think he meant stuff that's part of the app, like faq.

[afknapping]

Yes, sorry, I meant to update the issue but forgot.

Content should not be mixed with code because seperation of concerns.
More importantly it narrows the group of people who can contribute.

Having the content in a format like Markdown and rendering it in a
build step is cleaner and more inviting und thus a good pattern imo.

But tbh I guess you folks know all that and just didn't get to it yet :)