Can't figure out how to get press mentions for your brand? 🤔 Good news! In this article we go over 10 ways to get press mentions for your brand 📢
This story is about how color is utilized in publicizing and marketing to summon enthusiastic responses. You can use this information to apply to your brand.
A realistic overview of the importance of having a good website if you’re a small business.
Retail as an industry is one that is so core to how we live our lives, but is often ignored when thinking about innovation and disruption. When I set out to start this series on D2C brands, I wanted to figure out why we should care about the evolution of retail, and what the new face of this industry looks like. In part 1, I set out to answer the first part of this fundamental question.
A brand marketing strategy works in a way to market your brand. More growth in business revenue is the ultimate goal for any brand marketing strategy.
Learn four quick and smart ways to create a signature for your business using the integration with Google Sheets, Google Workspace, Freshdesk, or Asana.
What's in a name? It's important to figure out how to pick the best name for your business.
I used to research a lot on brands, their marketing and other interesting case studies. many huge brands had this “Multiple Brand” thing in common but I couldn’t find anything that explains this idea for a common man so decided to write one.Multi Brand Strategy — Sounds like a term from a very hard subject but it’s very simple. It means a company that sell products under one or more brands.
Now, most of the businesses are online and online reputation is the most important thing. Every customer wants to trust a business that is having a good online presence and great reviews.
I’m in the process of launching a new startup. The competition there is fierce, with the top company getting roughly 60,000,000 visitors a month. At scale, it has the potential to make $15 million+ in revenue. We’re fighting an uphill battle and I love every minute of it.
The Power of Stories in Marketing and Everyday Life
This article will share ten tips to help you create an informative and effective professional email signature to improve your communication - with examples.
A look into the NBA, branding, and NFT's role in the whole process with NBA Top Shots in partnership with Dapper Labs.
Everything that involves marketing has to do with how it is being perceived by the consumer. If it is appealing enough to the consumers, you get a click.
A brand is partly the tangible things and more about the experience. More than the logo, websites, and slogans, branding is an experience.
The role of a PR specialists is to stay sober and level-headed. To me, a crisis is nothing but a crush test for business. I adopt new communication tactics, new strategies, and totally reinvent the processes.
Yes, web3 will forever change content marketing, but it is quite shocking to see that most web3 brands have some ridiculous marketing strategy.
As a developer, you need to do more than ship code: you must deliver consistently, on time, and keep people updated. Check out these 3 project management tips.
When you’re starting out as an entrepreneur you may not think twice about your startup name, but a brand name has the power to make or break your business.
When talking about crypto projects, people mainly speak about the qualities of the backend.
In the last post we looked at what strategy is and the false contradiction between planning for strategy and letting your product emerge through rapid experimentation and fast feedback loops, which often combine and compound in unforeseen ways. We talked at how writing it down can help you clarify your future thinking and crystallize your product definition and the strategy that underlies it.
Gen Z includes individuals aged 10-22, which encompasses around 2 billion people worldwide and 40% of U.S. consumers. By 2031, Gen Z’s income will account for one-quarter of the world’s total income, outweighing the currently dominant Millennial generation. For companies and businesses, it seems clear that this demographic should be the main focus of outreach efforts.
Do it yourself logo design, website design, and personal branding tools for early-stage entrepreneurs and consultants.
Earning trust is a privilege. It’s only when we have trust, that can we ask someone to buy, subscribe, or call.
Want to know how you can be a pro in designing a logo? Avoid the 8 mistakes listed in this blog, and you're good to go.
It's the marketing, stupid!
The stronger your social media presence is, the more powerful you are in
the world of marketing. And over time, Instagram is gaining huge popularity, especially among teens. The stats reveal that Instagram images gain 23% more engagement (on average) than their Facebook counterparts!
Personal Branding refers to the ability to identify, enhance and promote one's personal assets to an audience by communicating effectively what distinguishes us from others in terms of technical and relational skills, experiences, behavior, values, personality and style.
Rebranding is the process of creating a new brand identity for a company. This can involve changing the name, logo, colors, and messaging.
Influencers are unique: they're both a brand and a channel. Whether you're a job seeker or an influencer, building a personal brand is crucial to your success.
Apply branding in AR/VR Experiences using a brand style guide with colors, typography, logo and 3D models.
Marketing Campaigns follow us wherever we go. In this thread, the slogging community discusses their favorite advertisements ever.
Here are our top tips for building a lasting impression with customers through effective storytelling tactics.
This article is for all my friends and acquaintances, co-workers and aspiring product managers, mentees and anyone else who has ever asked me —
Hiring great talent is getting harder by the day. Big-brand tech companies are expanding, legacy enterprises are going digital, and the startup world is growing fast. For early-stage tech companies, it’s an uphill battle to outmaneuver the competition that’s now coming from every corner and land the right candidates.
From Sa Re Ga Ma’s Carvaan, we learn that creating a great product is one thing; positioning it in the right market is another.
Favicons are small images or icons that appear in the browser tab, bookmarks, and other areas of the browser UI.
Get to know about internal links and how they help you with your SEO! A detailed guide on the internal link for SEO!
Don't worry if your startup has a poor brand. Just make sure it is appealing to your audience and focus on branding that speaks to your early-stage customers.
Your company’s brand is an essential yet intangible asset that narrates how your audience views your organization. It’s no longer sufficient to merely develop your branding. To be sustainable, you must also future-proof your brand, ensuring that you evolve with industry trends and stay relevant to a digital audience.
How well do you know your target audience? It was Lewis Carroll who famously said, “If you don’t know where you are going, any road will get you there.” While this is a romantic saying, it’s not a realist marketing strategy in this day and age.
In today's world, many businesses rely on social media to level up their game of marketing and brand awareness. With 3.8 billion social media users worldwide, there's a vast field of opportunities to interact with your target audience as a brand.
The fundamental meaning of the logo is to create an expanding business universe. Understanding this is half the success.
What could happen if you use the beloved React.js library to create Artificial Intelligence applications? TL;DR: the sky is the limit!
Photo by Christian Wiediger on Unsplash
We’re sharing all the iterations that went into the creation of our logo and mascot, and what our thoughts were for each one of them.
Rao Vinnakot has been nominated as HackerNoon contributor of the year - branding.
Explainer videos are short marketing videos used to engage viewers with the services or products of a brand.
Most job titles are inherently clear. You know what they do. You have a good idea of their value. One of the exceptions here is the title of designer. I've previously tried to explain what I do to my parents without any real success. What they have held onto after all these lengthy explanations is that I work with 'computers'.
Bad publicity can be devastating, but it doesn't have to be permanent. Here are 6 steps you can take to help you recover after negative online publicity.
The key thing about these NFTs, regardless of the metaverse, is that they have a value outside the game and can be transferred to anyone on the blockchain.
Do time-saving apps like Canva help or hinder freelancers and digital creatives? Tell us what you think in a Tweet!
Like an expensive trip to Wholefoods, marketing is going mostly organic, and the trend isn't stopping.
Metaverse marketing is the emerging practice that leverages gamification, virtual reality and augmented reality to create immersive and engaging experiences.
Understanding the psychology of color can help improve your branding and marketing.
Before he realized what happened, the company was seeing seven figure sales monthly. Focusing on growth, profitability and investing in people have been keys...
how to choose font, how to design, learn design, what's a good font, faster one font
For heritage brands undergoing a transformation for the next generation, the key to realising a new future is in leveraging tech much beyond "digital fronts".
A brief understanding of brand entropy a disorder your competitor can take advantage of
High-quality design is a justified expense for companies of any size, regardless of the hefty price tag. Internal component libraries, on the other hand, aren’t
Building an online brand for your business needs you to take several different avenues to reach the widest possible audience with a variety of content.
The analysis of a branding for magazine Starting to know. Breaking down the logo, name, tagline and uncovering the decisions behind the brand's story.
Let's make the business world beautiful with brand designs.
Every startup in its early stages is going to think about building brand awareness, why? Well, brand awareness is an essential tool that is going to let the world know about your brand and the work you do. Sometimes this is all that you need when you are working on your startup because having a proper brand is going to mean that you get recognized easily and you get more revenue.
You need an explosive in-house team with exceptional expertise and killer skills to skyrocket you at an unprecedented speed.
Brands that sell chocolates mostly focuses on the feeling of joy and sharing.
Find out how to create a sustainable brand for your online business as well as the numerous possibilities that sustainable e-commerce offers businesses.
It is estimated that in 2019, digital advertising spending in the world amounted to a staggering $333 billion. This means that almost 50% of the total advertising budget worldwide was spent on digital advertising. As businesses realize the value of digital advertising, there is an increasing need to also understand the challenges that it brings.
Now is the best time to recalibrate your brand’s story and (re)inspire your community. Three months into the pandemic, we finally have a cause for cautious optimism. The latest stats suggest that the coronavirus has started to loosen its grip.
Startup branding is as opaque as it is necessary. We wanted to give people a window into the process that we went through to update Speakeasy's branding.
Hybrid events are the combination of virtual and physical events, have a look at some tips and tricks to help you host an immersive hybrid event.
In the modern-day, intangible assets have assumed greater importance as far as modern companies are concerned. A brand is a powerful differentiator indeed. Branding education, however, has both positive and negative implications.
To start your brand, you need to decide on a name for the company, settle down on the services or products you are planning to offer, register your company, etc
Here are some strategies to ensure consistent brand projection across all platforms including developing marketing personas, visual branding, and more.
Brand Storytelling Agency and Custom Digital Magazine Publisher tells brand stories to connect businesses with their customers. Don't let your audience get lost
The rise of various technologies has brought data-driven businesses into the limelight.
Social media networks are a prodigious aspect of your daily lives. Generally, people in surrounding like your friends, family, relatives, colleagues, your favorite eminent brands and even prominent celebrities are indulged in using social media.
There are many marketing activities to focus on when building your business. However, brand awareness is the foundation for all other marketing efforts.
Building a SaaS product doesn't automatically makes you a success. You've got to win your first customers to build an empire. Here are some tips to get started.
What makes a brand a brand, and what makes a successful brand? As a marketer, I know that thinking — let alone talking — about aspects of branding and how to manage a brand identity successfully, can get a little muddy, and remain somewhat superficial. In this article we’re going to go beyond logos, color codes and fonts, and talk about the elements at the core of brand identity, brand success and effective brand management.
Being a socially responsible business is no longer a trend, it is a must.
Customers evaluate a restaurant on aspects beyond food. Things like Instagram lifestyle, love for pretty decors, and quality of dining experience are some factors that qualify a fine dine experience and thereby good reviews and ratings.
Have you heard about the credibility crisis towards large institutions, media sources, and even financial giants?
Branding is an important factor for businesses to stand out from the competition and create a strong, recognizable presence in the market. It helps to build tr
Grow your business fast with an online brand community. Learn three great ways to do that.
In this slogging thread, we invited Hua Shu, the founder of Typogram. We took the chance to ask about design, marketing and writ
Why does your tech company matter?
