- 🗓️ Date: 18-19 April 2023
- 🙋♂️ Facilitator:
- 📃 Format: Google Form + Online interview
Formbricks is an experience management tool that helps companies understand their customers, employees, and followers better.
Formbricks makes easier to analyse customer data to:
- Understand who uses the product and why;
- Gather the information about various user groups, how they think, etc.
- Allows products to communicate with the users.
Ultimately, it makes it easy to gather and analyse large amounts of user data, helping make informed decisions.
A large open-source community supporting and scaling Formbricks.
- Sprig
- Refiner
- SurveyMonkey
- Qualtrics
- Medallia
- InMoment
- Typeform: initially, Formbricks was positioned as an alternative to Typeform, but has since pivoted to cater to serve business customers
- Offer a large set of features, tools, and question types:
- Attribute management and no-code event creation;
- Catering to the needs of enterprise clients;
- Better data analysis tech;
- Trust in their brand.
- Open-source, self-hosted without complex enterprise arrangements required, no reliance on the service provide to tailor the tool to your product stack;
- Open-sourcing the core functionality will allow Formbricks to remain a competitive solution that remains attractive for startup founders, builders, and hackers;
- At the same time, enterprise clients will have access to premium features (data analytics) and support;
- A user-friendly interface, no legacy design.
- Startup founders with SaaS products;
- Small product teams experimenting with survey solutions;
- Builders, founders, and hackers.
- Small and Medium enterprise;
- Government;
- Product managers of large digital products.
We prioritise building a stable, trustworthy tool that provides value to small teams, to gradually scale it. We are also spreading the word about Formbricks:
- Community work: Reddit, Hacker News, Twitter, etc.
- Direct outreach to start up founders and small companies.
- Limited functionality on the customer's end (question types) and the business end (data filtering);
- Conversion drop of the landing page after the redesign;
- Conversions on the sign-up page can be improved as well;
- Activation: cumbersome widget set-up.
- Limited resources and engagement: the product is gaining traction, but finding committed collaborators is challenging;
- Limited user feedback.
- Conversion optimisation on the landing and sign up pages;
- Building awareness and attracting new users to Formbricks;
- Conducting an in-depth user research;
- Establishing the design foundations: from process and tokens to a scalable design system;
- Developing a diverse and active community.
| Feature | |
|---|---|
| 👷 | Multiple-Choice Multi-Select Question Type |
| 👷 | NPS Question Type |
| 👷 | Filter Audience by Attributes |
| 🗒️ | Rating Scale (Numbers + Emojis) Question Type |
| 🗒️ | Advanced Response Filtering & Analysis |
| 🗒️ | Zapier, Slack & Posthog Integration |