diff --git a/js/gtm4wp-ecommerce-generic.js b/js/gtm4wp-ecommerce-generic.js
index 52422b79..53751581 100644
--- a/js/gtm4wp-ecommerce-generic.js
+++ b/js/gtm4wp-ecommerce-generic.js
@@ -37,7 +37,7 @@ function gtm4wp_push_ecommerce( event_name, items, extra_params, event_callback=
 	window[ gtm4wp_datalayer_name ].push(dl_obj);
 }
 
-function gtm4wp_read_json_from_node( el, dataset_item_id ) {
+function gtm4wp_read_json_from_node( el, dataset_item_id, exclude_keys=['productlink', 'internal_id'] ) {
 	if ( el && el.dataset && el.dataset[ dataset_item_id ] ) {
 		try {
 			const parsed_json = JSON.parse( el.dataset[ dataset_item_id ] );
@@ -46,6 +46,12 @@ function gtm4wp_read_json_from_node( el, dataset_item_id ) {
 					parsed_json.price = gtm4wp_make_sure_is_float( parsed_json.price );
 				}
 
+				if ( exclude_keys && exclude_keys.length > 0 ) {
+					for ( let i = 0; i < exclude_keys.length; i++ ) {
+						delete parsed_json[ exclude_keys[i] ];
+					}
+				}
+
 				return parsed_json;
 			}
 		} catch(e) {