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Magento Extension to add Custom Tag for Facebook tracking

Facebook Tag API Documentation [https://developers.facebook.com/docs/ads-for-websites/tag-api/]

Documentation

Normally everything should work fine however regarding the tracking of wishlist and "add to cart" you have to adapt your template. For that, use the following helper methods :

  • Mage::helper()->getAddToCartTag(Mage_Catalog_Model_Product, false);
  • Mage::helper()->getAddToWishlistTag(Mage_Catalog_Model_Product, false);