diff --git a/pkg/buildx/commands/bake.go b/pkg/buildx/commands/bake.go
index 5f3a10ee..842f041e 100644
--- a/pkg/buildx/commands/bake.go
+++ b/pkg/buildx/commands/bake.go
@@ -16,6 +16,7 @@ import (
 	"github.com/depot/cli/pkg/compose"
 	"github.com/depot/cli/pkg/helpers"
 	"github.com/depot/cli/pkg/load"
+	"github.com/depot/cli/pkg/progresshelper"
 	"github.com/depot/cli/pkg/registry"
 	"github.com/depot/cli/pkg/sbom"
 	buildx "github.com/docker/buildx/build"
@@ -187,7 +188,8 @@ func RunBake(dockerCli command.Cli, in BakeOptions, validator BakeValidator) (er
 					var err error
 					// Only load images from requested targets to avoid pulling unnecessary images.
 					if slices.Contains(requestedTargets, resp[i].Name) {
-						err = load.DepotFastLoad(ctx2, dockerCli.Client(), depotResponses, pullOpts, printer)
+						reportingPrinter := progresshelper.NewReportingWriter(printer, in.buildID, in.token)
+						err = load.DepotFastLoad(ctx2, dockerCli.Client(), depotResponses, pullOpts, reportingPrinter)
 					}
 					load.DeleteExportLeases(ctx2, depotResponses)
 					return err
diff --git a/pkg/buildx/commands/build.go b/pkg/buildx/commands/build.go
index 240d6ed8..a402b5b2 100644
--- a/pkg/buildx/commands/build.go
+++ b/pkg/buildx/commands/build.go
@@ -27,6 +27,7 @@ import (
 	"github.com/depot/cli/pkg/debuglog"
 	"github.com/depot/cli/pkg/helpers"
 	"github.com/depot/cli/pkg/load"
+	"github.com/depot/cli/pkg/progresshelper"
 	"github.com/depot/cli/pkg/registry"
 	"github.com/depot/cli/pkg/sbom"
 	"github.com/distribution/reference"
@@ -320,7 +321,8 @@ func buildTargets(ctx context.Context, dockerCli command.Cli, nodes []builder.No
 	}
 
 	// NOTE: the err is returned at the end of this function after the final prints.
-	err = load.DepotFastLoad(ctx, dockerCli.Client(), resp, pullOpts, printer)
+	reportingPrinter := progresshelper.NewReportingWriter(printer, depotOpts.buildID, depotOpts.token)
+	err = load.DepotFastLoad(ctx, dockerCli.Client(), resp, pullOpts, reportingPrinter)
 	if err != nil && !errors.Is(err, context.Canceled) {
 		// For now, we will fallback by rebuilding with load.
 		if exportLoad {
@@ -334,7 +336,7 @@ func buildTargets(ctx context.Context, dockerCli command.Cli, nodes []builder.No
 			}
 
 			if retryable {
-				progress.Write(printer, "[load] fast load failed; retrying", func() error { return err })
+				progress.Write(reportingPrinter, "[load] fast load failed; retrying", func() error { return err })
 				opts = load.WithDockerLoad(fallbackOpts)
 				_, err = depotbuildxbuild.DepotBuildWithResultHandler(ctx, buildxNodes, opts, dockerClient, dockerConfigDir, printer, nil, nil, allowNoOutput, depotOpts.build)
 			}