diff --git a/.gitignore b/.gitignore
index 80e72f11..01dcfdad 100644
--- a/.gitignore
+++ b/.gitignore
@@ -2,3 +2,6 @@
 coverage/*
 logs/*
 node_modules/*
+
+helix-importer-tools
+.cache
\ No newline at end of file
diff --git a/tools/importer/import.js b/tools/importer/import.js
new file mode 100644
index 00000000..adfa6ff7
--- /dev/null
+++ b/tools/importer/import.js
@@ -0,0 +1,276 @@
+/* global WebImporter */
+/* eslint-disable no-console, class-methods-use-this */
+
+// eslint-disable-next-line no-unused-vars
+const cleanupName = (name) => {
+  let n = name;
+  const firstChar = n.charAt(0);
+  const lastChar = n.charAt(n.length - 1);
+  if (!/[A-Za-z0-9]/.test(firstChar)) {
+    n = n.substring(1);
+  }
+  if (!/[A-Za-z0-9]/.test(lastChar)) {
+    n = n.slice(0, -1);
+  }
+  return n;
+};
+
+const createMetadata = (main, document) => {
+  const meta = {};
+
+  const title = document.querySelector('title');
+  if (title) {
+    meta.Title = title.innerHTML.replace(/[\n\t]/gm, '');
+  }
+
+  const desc = document.querySelector('[property="og:description"]');
+  if (desc) {
+    meta.Description = desc.content;
+  }
+
+  const img = document.querySelector('[property="og:image"]');
+  if (img) {
+    const el = document.createElement('img');
+    el.src = img.content;
+    meta.Image = el;
+  }
+
+  const block = WebImporter.Blocks.getMetadataBlock(document, meta);
+  main.append(block);
+
+  return meta;
+};
+
+const createEmbeds = (main, document) => {
+  main.querySelectorAll('iframe').forEach((embed) => {
+    let src = embed.getAttribute('src');
+    src = src && src.startsWith('//') ? `https:${src}` : src;
+    if (src) {
+      embed.replaceWith(WebImporter.DOMUtils.createTable([
+        ['Embed'],
+        [`<a href="${src}">${src}</a>`],
+      ], document));
+    }
+  });
+};
+
+const createCalloutAndQuoteBlocks = (main, document) => {
+  main.querySelectorAll('.blogPostContent__ctaContainer, .blogPostContent__quoteContainer').forEach((callout) => {
+    const rows = [];
+    let blockName = 'Callout';
+
+    if (callout.classList.contains('blogPostContent__quoteContainer')) {
+      blockName = 'Quote';
+    }
+
+    if (callout.classList.contains('blogPostContent__ctaContainer--right') || callout.classList.contains('blogPostContent__quoteContainer--right')) {
+      blockName += ' (right)';
+    } else if (callout.classList.contains('blogPostContent__ctaContainer--left') || callout.classList.contains('blogPostContent__quoteContainer--left')) {
+      blockName += ' (left)';
+    }
+
+    rows.push([blockName]);
+
+    const container = document.createElement('div');
+
+    const firstText = callout.querySelector('.blogPostContent__ctaText');
+    if (firstText) {
+      const h = document.createElement('h3');
+      h.innerHTML = firstText.textContent;
+      container.append(h);
+    }
+
+    const sub = callout.querySelector('.blogPostContent__ctaSubheading') || callout.querySelector('.blogPostContent__quote');
+    if (sub) {
+      const p = document.createElement('p');
+      p.innerHTML = sub.innerHTML;
+      container.append(p);
+    }
+
+    rows.push([container]);
+
+    const cta = callout.querySelector('a');
+    if (cta) {
+      rows.push([cta]);
+    }
+    callout.replaceWith(WebImporter.DOMUtils.createTable(rows, document));
+  });
+};
+
+const createImageBlocks = (main, document) => {
+  main.querySelectorAll('img.alignleft, img.alignright').forEach((img) => {
+    const rows = [];
+    let blockName = 'Image';
+
+    if (img.classList.contains('alignright')) {
+      blockName += ' (right)';
+    } else if (img.classList.contains('alignleft')) {
+      blockName += ' (left)';
+    }
+
+    rows.push([blockName]);
+    rows.push([img]);
+
+    img.parentNode.replaceWith(WebImporter.DOMUtils.createTable(rows, document));
+  });
+
+  main.querySelectorAll('.blogPostContent__imgContainer').forEach((div) => {
+    const img = div.querySelector('img');
+    if (img) {
+      const rows = [];
+      let blockName = 'Image';
+
+      if (div.classList.contains('blogPostContent__imgContainer--right')) {
+        blockName += ' (right)';
+      } else if (div.classList.contains('blogPostContent__imgContainer--left')) {
+        blockName += ' (left)';
+      }
+
+      rows.push([blockName]);
+      rows.push([img]);
+
+      div.replaceWith(WebImporter.DOMUtils.createTable(rows, document));
+    }
+  });
+};
+
+const createTOC = (main, document) => {
+  const toc = main.querySelector('.blogPostContentToc');
+  if (toc) {
+    toc.replaceWith(WebImporter.DOMUtils.createTable([['TOC']], document));
+  }
+};
+
+const createRelatedStoriesBlock = (main, document) => {
+  const related = document.querySelectorAll('.relatedStories .thumb');
+  if (related) {
+    const cells = [];
+    cells.push(['Related Stories']);
+    const p = document.createElement('p');
+    related.forEach((r) => {
+      // eslint-disable-next-line no-param-reassign
+      let ref = r.getAttribute('href');
+      if (!ref) {
+        ref = r.getAttribute('data-video-link');
+      }
+      const a = document.createElement('a');
+      a.href = ref;
+      a.innerHTML = ref;
+      p.append(a);
+      p.append(document.createElement('br'));
+    });
+    cells.push([p]);
+    const table = WebImporter.DOMUtils.createTable(cells, document);
+    main.append(table);
+  }
+};
+
+const cleanupHeadings = (main) => {
+  main.querySelectorAll('h1, h2, h3, h4, h5, h6').forEach((h) => {
+    // eslint-disable-next-line no-param-reassign
+    h.innerHTML = h.textContent;
+  });
+};
+
+const makeAbsoluteLinks = (main) => {
+  main.querySelectorAll('a').forEach((a) => {
+    if (a.href.startsWith('/')) {
+      const ori = a.href;
+      const u = new URL(a.href, 'https://www.bamboohr.com/');
+      a.href = u.toString();
+
+      if (a.textContent === ori) {
+        a.textContent = a.href;
+      }
+    }
+  });
+};
+
+const makeProxySrcs = (main, host) => {
+  main.querySelectorAll('img').forEach((img) => {
+    console.log('ori img.src', img.src)
+    if (img.src.startsWith('/')) {
+      // make absolute
+      const cu = new URL(host);
+      img.src = `${cu.origin}${img.src}`;
+    }
+    try {
+      const u = new URL(img.src);
+      u.searchParams.append('host', u.origin);
+      img.src = `http://localhost:3001${u.pathname}${u.search}`;
+    } catch (error) {
+      console.warn(`Unable to make proxy src for ${img.src}: ${error.message}`);
+    }
+    console.log('computed img.src', img.src)
+  });
+};
+
+export default {
+  /**
+   * Apply DOM operations to the provided document and return
+   * the root element to be then transformed to Markdown.
+   * @param {HTMLDocument} document The document
+   * @returns {HTMLElement} The root element
+   */
+  transformDOM: ({ document, url }) => {
+    const main = document.querySelector('.page');
+
+    // need to reconstruct page
+
+    const articleBodyText = document.querySelector('.articleBodyText');
+    if (articleBodyText) {
+      main.prepend(articleBodyText);
+    }
+
+    const heroLegend = document.querySelector('.image-autor');
+    if (heroLegend) {
+      const p = document.createElement('p');
+      const em = document.createElement('em');
+      em.innerHTML = heroLegend.innerHTML;
+      p.append(em);
+      main.prepend(p);
+      heroLegend.remove();
+    }
+    
+    const hero = document.querySelector('.main-image');
+    if (hero) {
+      main.prepend(hero);
+    }
+
+    const subtitle = document.querySelector('.subtitle');
+    if (subtitle) {
+      main.prepend(subtitle);
+    }
+
+    const h1 = document.querySelector('h1');
+    if (h1 && h1.textContent.trim() !== '') {
+      main.prepend(h1);
+    }
+
+    createRelatedStoriesBlock(main, document);
+    createMetadata(main, document);
+
+    WebImporter.DOMUtils.remove(main, [
+      '.hero-module',
+      '.relatedStories',
+      '.parsys',
+      '.article-body-text',
+      '.articleBody',
+    ]);
+
+    makeProxySrcs(main, 'https://www.theplayers.com');
+
+    return main;
+  },
+
+  /**
+   * Return a path that describes the document being transformed (file name, nesting...).
+   * The path is then used to create the corresponding Word document.
+   * @param {String} url The url of the document being transformed.
+   * @param {HTMLDocument} document The document
+   */
+  // eslint-disable-next-line arrow-body-style
+  generateDocumentPath: ({ url }) => {
+    return new URL(url).pathname.replace(/\.html$/, '');
+  },
+};
\ No newline at end of file