diff --git a/app/src/main/res/values/strings.xml b/app/src/main/res/values/strings.xml
index 211c85703f..8c132f62ac 100644
--- a/app/src/main/res/values/strings.xml
+++ b/app/src/main/res/values/strings.xml
@@ -6,14 +6,14 @@
         <item quantity="one"><xliff:g>%d</xliff:g> selected</item>
         <item quantity="other"><xliff:g>%d</xliff:g> selected</item>
     </plurals>
-    <string name="noGiftCards">Click the + plus button to add a card, or import some from the ⋮ menu first.</string>
-    <string name="noGiftCardsGroup">You don\'t have any loyalty cards yet. Once you\'ve added some you can assign them to the group here.</string>
-    <string name="noMatchingGiftCards">Didn\'t find anything. Try changing your search.</string>
+    <string name="noGiftCards">Click the + plus button to add a card, or import some from the ⋮ menu.</string>
+    <string name="noGiftCardsGroup">Create some cards, and then assign them to the group here.</string>
+    <string name="noMatchingGiftCards">No results. Try changing your search.</string>
     <string name="storeName">Name</string>
     <string name="note">Note</string>
     <string name="cardId">Card ID</string>
     <string name="barcodeType">Barcode type</string>
-    <string name="barcodeNoBarcode">This card has no barcode</string>
+    <string name="barcodeNoBarcode">There is no barcode</string>
     <string name="noBarcode">No barcode</string>
     <string name="star">Add to favorites</string>
     <string name="unstar">Remove from favorites</string>
@@ -46,27 +46,28 @@
     <string name="sendLabel">Send…</string>
     <string name="editCardTitle">Edit Card</string>
     <string name="addCardTitle">Add Card</string>
-    <string name="scanCardBarcode">Scan Card Barcode</string>
+    <string name="scanCardBarcode">Scan Barcode</string>
     <string name="cardShortcut">Card Shortcut</string>
     <string name="noCardsMessage">Add a card first</string>
-    <string name="card_ids_copied">Copied Card ID(s)</string>
-    <string name="barcodeImageDescriptionWithType">Image of card barcode of type <xliff:g>%s</xliff:g></string>
+    <string name="card_ids_copied">Copied ID(s)</string>
+        <!-- %s is a type of barcode here -->
+    <string name="barcodeImageDescriptionWithType">Image <xliff:g>%s</xliff:g> barcode</string>
     <string name="noStoreError">No name entered</string>
-    <string name="noCardIdError">No card ID entered</string>
-    <string name="noCardExistsError">Could not find card</string>
+    <string name="noCardIdError">No ID entered</string>
+    <string name="noCardExistsError">Could not find that card</string>
     <string name="failedParsingImportUriError">Could not parse the import URI</string>
     <string name="importExport">Import/Export</string>
     <string name="exportName">Export</string>
-    <string name="importExportHelp">Backing up your cards allows you to move them to another device.</string>
+    <string name="importExportHelp">Backing up your data allows moving it to another device.</string>
     <string name="importSuccessfulTitle">Imported</string>
     <string name="importFailedTitle">Import failed</string>
-    <string name="importFailed">Could not import cards</string>
+    <string name="importFailed">Could not perform import</string>
     <string name="exportSuccessfulTitle">Exported</string>
     <string name="exportFailedTitle">Export failed</string>
-    <string name="exportFailed">Could not export cards</string>
+    <string name="exportFailed">Could not perform export</string>
     <string name="importing">Importing…</string>
     <string name="exporting">Exporting…</string>
-    <string name="noExternalStoragePermissionError">Grant external storage permission to import or export cards first</string>
+    <string name="noExternalStoragePermissionError">Grant external storage permission to import or export data</string>
     <string name="exportOptionExplanation">The data will be written to a location of your choice.</string>
     <string name="importOptionFilesystemTitle">Import from filesystem</string>
     <string name="importOptionFilesystemExplanation">Choose a specific file from the filesystem.</string>
@@ -84,9 +85,9 @@
     <string name="app_libraries">Libre third-party libraries: <xliff:g id="app_libraries_list">%s</xliff:g></string>
     <string name="app_resources">Libre third-party resources: <xliff:g id="app_resources_list">%s</xliff:g></string>
     <string name="selectBarcodeTitle">Select Barcode</string>
-    <string name="enterBarcodeInstructions">Enter the card ID, and either pick its barcode type below, or “This card has no barcode”.</string>
-    <string name="copy_to_clipboard_toast">Card ID copied to clipboard</string>
-    <string name="thumbnailDescription">Thumbnail for card</string>
+    <string name="enterBarcodeInstructions">Enter the ID, and either pick a barcode type below, or “There is no barcode”.</string>
+    <string name="copy_to_clipboard_toast">ID copied to clipboard</string>
+    <string name="thumbnailDescription">Thumbnail</string>
     <string name="starImage">Favorite star</string>
     <string name="settings">Settings</string>
     <string name="settings_category_title_ui">User interface</string>
@@ -120,13 +121,13 @@
     <string name="intent_import_card_from_url_path_prefix_thelastproject" translatable="false">/Catima/share</string>
     <string name="intent_import_card_from_url_host_brarcher" translatable="false">brarcher.github.io</string>
     <string name="intent_import_card_from_url_path_prefix_brarcher" translatable="false">/loyalty-card-locker/share</string>
-    <string name="importSuccessful">Card data imported</string>
-    <string name="exportSuccessful">Card data exported</string>
+    <string name="importSuccessful">Data imported</string>
+    <string name="exportSuccessful">Data exported</string>
     <string name="enter_group_name">Enter group name</string>
     <string name="groups">Groups</string>
     <string name="group_edit">Edit Group</string>
-    <string name="noGroups">Click the + plus button to add groups for categorization first.</string>
-    <string name="noGroupCards">This group does not contain any cards</string>
+    <string name="noGroups">Click the + plus button to add groups for categorization.</string>
+    <string name="noGroupCards">This group is empty</string>
     <plurals name="groupCardCount">
         <item quantity="one"><xliff:g>%d</xliff:g> card</item>
         <item quantity="other"><xliff:g>%d</xliff:g> cards</item>
@@ -141,7 +142,7 @@
     <string name="moveDown">Move downwards</string>
     <string name="leaveWithoutSaveTitle">Exit</string>
     <string name="leaveWithoutSaveConfirmation">Leave without saving?</string>
-    <string name="addManually">Manually enter card ID</string>
+    <string name="addManually">Manually enter ID</string>
     <string name="addFromImage">Select image from gallery</string>
     <string name="groupsList">Groups: <xliff:g>%s</xliff:g></string>
     <string name="editGroup">Editing Group: <xliff:g>%s</xliff:g></string>
@@ -184,21 +185,21 @@
     <string name="importVoucherVaultMessage">Select your <i>vouchervault.json</i> export from Voucher Vault to import.
 \nCreate it by pressing Export in Voucher Vault first.</string>
     <string name="barcodeId">Barcode value</string>
-    <string name="sameAsCardId">Same as card ID</string>
+    <string name="sameAsCardId">Same as ID</string>
     <string name="setBarcodeId">Set barcode value</string>
     <string name="unsupportedBarcodeType">This barcode type can\'t yet be displayed. It may be supported in a later version of the app.</string>
     <string name="wrongValueForBarcodeType">The value is not valid for the selected barcode type</string>
-    <string name="copy_to_clipboard_multiple_toast">Card IDs copied to clipboard</string>
+    <string name="copy_to_clipboard_multiple_toast">IDs copied to clipboard</string>
     <string name="intent_import_card_from_url_share_multiple_text">I want to share some cards with you</string>
-    <string name="frontImageDescription">Card\'s front image</string>
-    <string name="backImageDescription">Card\'s back image</string>
+    <string name="frontImageDescription">Front image</string>
+    <string name="backImageDescription">Back image</string>
     <string name="photos">Photos</string>
     <string name="setFrontImage">Set front image</string>
     <string name="setBackImage">Set back image</string>
     <string name="removeImage">Remove image</string>
     <string name="takePhoto">Take a photo</string>
     <string name="updateBarcodeQuestionTitle">Update barcode value?</string>
-    <string name="updateBarcodeQuestionText">You changed the card ID. Do you want to also update the barcode to use the same value?</string>
+    <string name="updateBarcodeQuestionText">You changed the ID. Do you want to also update the barcode to use the same value?</string>
     <string name="yes">Yes</string>
     <string name="no">No</string>
     <string name="passwordRequired">Please enter the password</string>
@@ -240,7 +241,8 @@
     <string name="sort_by_most_recently_used">Most Recently Used</string>
     <string name="sort_by_expiry">Expiry</string>
     <string name="sort_by_balance">Balance</string>
-    <string name="reverse">Reverse</string>
+    <!-- \"Reversed order\" is also OK. This is an option in the card sorting list -->
+    <string name="reverse">…in reversed order</string>
     <string name="sort_by">Sort by</string>
     <string name="version_history">Version History</string>
     <string name="arrow" translatable="false"><![CDATA[>]]></string>
@@ -255,4 +257,4 @@
     <string name="report_error">Report Error</string>
     <string name="action_show_details">Show details</string>
     <string name="action_hide_details">Hide details</string>
-</resources>
\ No newline at end of file
+</resources>