updates for data_set_new.md
- patents.factor is "<100" if it has rank smaller than 100 otherwise ">= 100"
- rank_score is the standardize score for rank with higher number signifies higher rank. Harvard has near 100.
- rank_levels is level of rank, Havard has rank 10 and school with least rank has level of 1.
- employment_levels is level of employment with levels "low", "medium" and "high". Havard has "high" employment_levels
- we also creates a column for the continents. Therefore 7 continents in total.